Services
Clear. Confident. Compelling.
Website copy, thoughtful editing and content that makes your expertise clear.
Website copy
Clear for your customers. Built with search in mind.
Help visitors understand what you offer and why they should choose you. Research-led website copy brings together your expertise, your customers’ questions and the language they use to search.
Search engines and AI tools also need to understand what your business does. Clear page structure and specific, useful content support both SEO and GEO — visibility in AI-assisted search.
What’s included
- Discovery and audience research
- Keyword research and page planning
- Website copy and clear calls to action
- SEO page titles and meta descriptions
- Two rounds of revisions
Reviews & editing
Website content & SEO audit
Find out where your website leaves visitors guessing. Get a review of your copy, page structure and on-page SEO, with a prioritised plan showing what to improve and why.
Editing & rewriting
Have a draft that doesn’t quite work? Give it a clearer structure, a stronger message and a voice that sounds like your business.
AI-generated drafts are welcome too. They get the same scrutiny: checking claims, filling gaps and replacing generic wording with something worth reading.
Ongoing content
Put your expertise to work in researched articles, client case studies and social media content. Bring a brief or let’s develop the ideas together.
Articles
Explain a subject or explore a useful question.
Client case studies
Show how you helped and what changed.
Social media content
Turn your expertise into posts worth reading.
Individual commissions or ongoing support.
Keyword research and content planning are also available separately.
Need the website built too?
Wireframing, design, WordPress builds and hosting are available through Hurst Studio.
Pricing
Website content & SEO audit — £300
Up to five pages, a prioritised report and a follow-up call. Changes to the website are quoted separately.
Website copy — from £1,200
For a straightforward five-page website. Includes discovery, keyword research, SEO titles and meta descriptions, plus two rounds of revisions. More extensive research or complex page requirements receive a tailored quote.
Editing & ongoing content
Quoted according to the brief, the amount of content and the work involved.
Wireframing, design, builds and hosting are quoted separately.
Discuss a project
Tell me what you’re working on, what needs improving and any deadline you have in mind.
If you’re unsure where to start, we can work that out too.